Logo animation
Adobe After Effects
Creating two short logo animations for a blogger. He has a well-established WeChat blog, with more than 240,000 followers. It widely covers travel, hotels, and dining, and has partnered with many famous brands like Lincoln Cars, BMW Mini, Starwood Hotels & Resorts, Hilton Hotels & Resorts and InterContinental Hotels & Resorts.
Message
“睡” means sleep. This logo represents his life. Where was he went? Where was he lived in? What’s his lifestyle? Blue represents peaceful life, yellow represents hopes in the future, and red is the passion of the traveling.
Goal
To make his logo more energetic, attractive and impressive. Let people can remember after visits his blog.
